Case file 18 · Real estate law

With legal intake, the team can see which pages lead to inquiries and decide what to improve next on that basis.

Book a demoAll case studies

Before the build

Recto · The starting point

What the site did before

The business counted visits but could not connect a single legal intake inquiry to the page that prompted it.

Verso · The problem

What that meant day to day

When it comes to legal intake, page views said nothing about which content actually prompted contact. Popular pages were assumed to be effective, which is not the same thing.

What we built

Each submission now records its originating page and category alongside practice area, county and safe callback time. The report counts genuine inquiries apart from traffic, and message content stays out of reporting.

  • Originating-page field
  • Service category
  • Inquiry reporting
  • Exclusion of sensitive message text

Next

See this built for your firm's intake

A live walk-through with your practice areas, offices and inquiry routes on the screen, including the originating-page field work from this file. Live in 7 days from the first invoice.

Book a demo

Timeline

15 working days after content approval, including staff review and handover.

  1. Day 0

    Content approved

    The firm signs off the wording. The working days are counted from here.

  2. Build

    Built and tested

    The 4 items in this file, set up on the firm's own site.

  3. Review

    Staff review

    The firm's team reviews the build before handover, inside the same working days.

  4. Day 15

    Handover

    The finished work passes to the firm's team, on the last of the working days.

What changed

With legal intake, the team can see which pages lead to inquiries and decide what to improve next on that basis.

The guesswork about legal intake content is over. We can see where inquiries begin, and that alone improves every review meeting.

Philip GatsbyCasework administrator, Residential conveyancing firm, Manchester, New Hampshire

Questions about this file

01How long did the residential conveyancing firm build take?

15 working days after content approval, including staff review and handover. The count starts when the firm approves the content, so the firm sets the start date.

02Which plan covers work like this?

Everything used here sits inside inquiries into your intake crm and search, answer and ai visibility, which come with every plan, from $137 a month. The build fee is invoiced only after launch.

03Why is the firm not named?

Client firms are anonymized on purpose. The case study names the kind of practice, the region and the size, and the quote is attributed to the person who gave it, with their permission.

04Does the intake on a client site give legal advice?

No. The intake asks for the details the firm needs to reply and routes the inquiry. It is not legal advice, it never comments on the merits of a matter, and submitting an inquiry does not create an attorney-client relationship. We are not a law firm, attorney or legal service provider.

Talk to the studio

From $137 a month, live in 7 days, build fee invoiced after launch. Book a demo, or email the studio and a person replies within one working day.