Recto · The starting point
What the site did before
The form behind legal intake used placeholder text as labels and responded to an incomplete submission with one generic error.
The volume
Practice areas
More practice areas
Design
Build, search and scale
The site
The management
Case file 14 · Litigation and general practice
With legal intake, corrections take seconds because the form says exactly what to fix. Staff walking a customer through the page no longer have to apologize for it.
Before the build
Recto · The starting point
The form behind legal intake used placeholder text as labels and responded to an incomplete submission with one generic error.
Verso · The problem
When it comes to legal intake, errors accused without explaining. Determined visitors guessed at the problem; the rest simply gave up.
What we built
The rebuilt form keeps every label visible, reports problems in place, and preserves good answers on retry. It asks for practice area, county and safe callback time and is explicit about what is optional.
Next
A live walk-through with your practice areas, offices and inquiry routes on the screen, including the persistent labels work from this file. Live in 7 days from the first invoice.
Timeline
15 working days after content approval, including staff review and handover.
Content approved
The firm signs off the wording. The working days are counted from here.
Built and tested
The 5 items in this file, set up on the firm's own site.
Staff review
The firm's team reviews the build before handover, inside the same working days.
Handover
The finished work passes to the firm's team, on the last of the working days.
What changed
With legal intake, corrections take seconds because the form says exactly what to fix. Staff walking a customer through the page no longer have to apologize for it.
I submitted the legal intake form half-empty on purpose. It told me exactly what was missing and kept the rest. Correct behaviour, at last.
15 working days after content approval, including staff review and handover. The count starts when the firm approves the content, so the firm sets the start date.
Everything used here sits inside intake router and pages that open instantly, which come with every plan, from $137 a month. The build fee is invoiced only after launch.
Client firms are anonymized on purpose. The case study names the kind of practice, the region and the size, and the quote is attributed to the person who gave it, with their permission.
No. The intake asks for the details the firm needs to reply and routes the inquiry. It is not legal advice, it never comments on the merits of a matter, and submitting an inquiry does not create an attorney-client relationship. We are not a law firm, attorney or legal service provider.
Talk to the studio
From $137 a month, live in 7 days, build fee invoiced after launch. Book a demo, or email the studio and a person replies within one working day.
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